“Sell Me This Pen” is probably one of the most common job interview questions for sales positions.
Knowing how to answer this question can make the difference between landing the job or not.
Some interview questions are meant to test your limits, making job interviews very stressful at times. With good preparation beforehand, you can avoid feeling overwhelmed, therefore increasing your chances of acing any job interview.
Although not technically a question, “Sell Me This Pen“, in order to know how to answer, you first need to understand the reason behind it.
Recruiters use this to test a candidate’s sales skills and approach to the whole sales process.
- 15 Most Common Job Interview Questions and How to Answer Them
- How to Make Sure You Get an Offer after Every Job Interview
- 13 Things to NEVER do in a Job Interview
Sell Me This Pen – How to answer
What is expected, as opposed to actually answering this question, is in fact, to start asking questions.
One of the most important aspects of the sales process is to know as much as possible about your potential customer and to identify his needs. Therefore, instead of actually selling the pen, you are expected to ask questions.
Example of good questions to ask:
- Do you usually use a pen in your day to day life?
- What type of pen do you use?
- What do you like the most about your pen?
- What is it that you don’t like about your pen?
- What qualities do you usually look for when purchasing a pen?
Starting from here, you can come up with many more questions about the pen. Once you identify the needs of your potential client, you can then actually start selling the pen by explaining the benefits that come with that pen and how the pen will solve the problems that your prospect has.
Although “Sell Me This Pen” sounds like a basic question, it actually tests one of the most important skills needed in a salesperson, which is listening.
- How to answer Tell Me About Yourself
- How to Stay Calm During a Job Interview
- How to answer Why Should We Hire You
- List of weaknesses for job interviews
- Situational job interview questions and answers
Contrary to popular belief, talking a lot does not make a good salesperson. Communication skills mean both talking and listening and listening is what makes a person likable. Once you are able to make your prospect start talking and opening about his needs, the sale is halfway done.
The key to a successful sale is identifying a need and you can only do that by asking questions and by listening.
If you are still looking for a job, below is a professional resume template that you can purchase in order to create a modern-looking resume that will surely land you a job interview. It includes 1, 2 and 3 pages templates, along with a cover letter template.
Besides it is fully customizable in terms of colors, fonts, and sizes and has detailed instructions on how to write your resume. It is ATS compliant and written by a professional resume writer.
With your purchase, you will also get a 50+ page “Guide to Landing the Job” bonus.
Click on the image below to check it out.